BOOK REVIEW – THE STRUGGLE AND THE PROMISE: RESTORING INDIA’S POTENTIAL by Naushad Forbes

Posted on by Farok J. Contractor

© 2022, Farok J. Contractor, Distinguished Professor, Management & Global Business, Rutgers Business School Ordinarily, I do not do book reviews. But The Struggle and the Promise: Restoring India’s Potential by Naushad Forbes (2022, HarperCollins) struck a note with me because it covers most of the important issues facing the future of developing countries, and … Continue reading BOOK REVIEW – THE STRUGGLE AND THE PROMISE: RESTORING INDIA’S POTENTIAL by Naushad Forbes

Multinationals Based in Emerging Markets: The Sources of Their Competitive Advantage

Posted on by Farok J. Contractor

© 2014 Prof. Farok J. Contractor, Rutgers University When a company goes abroad, it faces the extra hurdle of unfamiliarity with the local market, its culture, its regulations, and its institutions. Sometimes, the national origin of the firm is looked down on. An example is the skepticism and mild hostility toward Chinese products in some … Continue reading Multinationals Based in Emerging Markets: The Sources of Their Competitive Advantage